Archive for the ‘Small Businesses’ Category
What is Google ranking?
Google ranking is the formula Google uses to rank websites when uses its search function.
How does Google rank websites?
Every so often, If Google is aware of your website, it downloads the pages of your website and puts the sites in its database. The technical name for this it is “spiders” your website.
Then when a user types in a keyword of something he/she wants to research, the google accesses its database to find what is the most relevant websites to that search.
Google decides on what is most relevant by a number of measures, but to simplify it, it is includes the following:
- The specific percentage of text includes the keyword (not to small or too big an amount.)
- How prominent the keyword is in the text (e.g. in the headings, beginning of sentences, the coding of the page, etc)
- The quality of the programming behind the creation of the web page.)
- If the page includes what it terms as ’spam’
- If the website has links from sites that Google reveres.
Why is Google ranking important?
If your website is Google friendly, you will gain more traffic and visitors to your website.
Posted in 